Words of Praise from Xulon Press Author

Recently, Gail Trebesch Opper—author of The Great Deception: Biblical Illiteracy and Blind Indoctrination in the Denominational Church—had this to say about her experiences with Xulon Press:

“I just watched the trailer for my book on YouTube. I was absolutely amazed at the quality of that presentation. You are to be commended on all the work—not just the trailer—that you did on behalf of me and my book. Thank you so much. I would recommend Xulon to anyone who is interested in becoming a Christian author. You are just the best.

“I am excited about promoting my book for the Lord. He gave me a story to tell and I plan to tell it. I will work hard to sell those books so people’s lives will be changed for Him. Thanks for giving me the opportunity to do that. Great job, everybody!”

The Xulon Press team wishes Ms. Opper the best of luck when promoting her book, and hopes to hear more from her in the future!

If you are a Xulon Press author who has a success story that you wish to share with us, please submit the story to your Author Services Representative. We would love to hear from you!

An Update on Royalties from General Manager Chad Nykamp

Dear Authors,

Xulon Press has some exciting news! We are happy to tell you that we are making significant improvements to our royalty reporting and payment processes.

Beginning this month, you will be able to enjoy an electronic royalty reporting system via Author Center. Royalty reports will now be produced monthly, with royalty payments changing from bi-annually to quarterly. Our new automated system will greatly improve the timeliness of statements and payments, and will enable you to more closely track your book sales.

The new system is live and you can now log in to your Author Center account to access royalty statements and track the sales of your book. From a marketing standpoint, the new royalty reporting system will also help you to more accurately gauge whether or not the marketing tools and tactics you are employing are directly affecting book sales—and adjust your strategy accordingly.

Again, we will also begin paying out royalties on a quarterly basis, sending checks every three months to authors whose book sales yield a minimum of $25 in royalties. The current reporting that you will see in your statement will include any book sales from November 2009 – April 2010. Checks are currently being mailed to authors with a minimum of $25 in royalties due.

We encourage you to log into your account now to review your statement. If you see an ending balance greater than $25, this means that we do not have the necessary tax forms and we are unable to issue your payment. If this is the case, we ask that you please submit the proper forms (available via author center) so that your payment can be issued as quickly as possible.

As always, if you have any questions regarding royalties or royalty payments, please feel free to call our royalties specialist, Jesse Kline, at 866-381-BOOK (2665).

Thank you for continued partnership with Xulon Press. We are grateful for the opportunity to serve you.

Sincerely,

Chad Nykamp
Vice President and General Manager
Xulon Press

Xulon Announces Winners of 2010 Christian Choice Book Awards

In June of 2010, Xulon Press launched the annual Christian Choice Book Awards, a contest which awarded certificates and prize money to 42 Christian authors for outstanding literary achievement in 14 categories. The contest, which was open to all self-published authors who released a Christian book in 2009-2010, had 206 entrants in a variety of categories that ranged from Christian living to poetry.

Winning the coveted grand prize was Ginger Woods O’Shea’s Lifestyle Choices…Up to You! a book that reaches out to anyone interested in improving their health using biblical and natural health principles. The title of second prize winner went to Megan Whitson Lee for All That Is Right and Holy, a book about the evils of sex addiction and sex trafficking centering around a young girl’s death. The third prize winner was Jean Robertson for A Place of My Own, a memoir of a woman’s journey of faith from the sharecropper farms in rural Mississippi through two failed marriages and rejection by family members to finally finding a place of her own where “no one could put me out.”

As the first contest of its kind in the Christian publishing arena, the Christian Choice Book Awards represents a unique opportunity for self-published Christian authors to make their voice heard. And, thanks to this one-of-a-kind contest from the number one Christian publishing company in the world, authors will finally achieve the recognition they deserve.

Grand prize winners may be viewed at the following link: http://xulonpress.com/contest/Grand/grand1.php

Other category winners may be viewed at the following link: http://xulonpress.com/contest/Winners/page1.php

Xulon Press Attends International Christian Retail Show in St. Louis

On June 28-30, Xulon Press attended the International Christian Retail Show (ICRS), one of the industry’s top annual trade shows, in St. Louis, Missouri. The trade show, which combined an exhibit floor stocked with hundreds of worldwide suppliers of Christian products and a wide selection of events designed to help authors gain exposure to the book publishing industry, drew notable press coverage.

Several Xulon Press authors were on hand for the event as well. Joyce Villeneuve, author of The Courage to Forgive, and Cheryl Gesing, author of Undiscovered Treasure, both paid a visit to the highly trafficked Xulon Press booth to greet representatives. Additionally, some other familiar faces stopped by to say hello.

For a full album of pictures, please visit our Facebook page: http://www.facebook.com/album.php?aid=21302&id=100000579757778&ref=mf

MBR Reviewer Mary Cowper Declares Xulon Author’s Book a “Choice Pick”

Recently, Mary Cowper of the Midwest Book Review published a review of Xulon author Anna Marie Eloisa Hernandez’s Journal for Spiritual Development in her column, “Cowper’s Bookshelf.” The engaging title is a guide for empowering one’s spirit through gospel study by offering a blueprint for spiritual development in both the Old and New Testaments.

“Anna Marie Eloisa Hernandez gives this guide to readers to help them with the problems they face in life, a stronger mind and body, and help them be a better role model in life,” Cowper says. “[It] is a choice pick for anyone who wants a stronger presence of spirituality in their life.”

The Midwest Book Review, which gives priority consideration to small publishers, self-published authors, academic presses, and specialty publishers, enlists the aid of its expert review team to promote monthly reads for recommendation to the general reading public—via its “Reviewer’s Bookwatch” column.

All reviews will be archived on the Midwest Book Review website for the next five years at http://www.midwestbookreview.com

Author’s Book Featured in Candid Article on nvdaily.com

Winsome Earle Sears’ career as an author began on the morning of February 9, 2009. As the author slept peacefully, the sound of her husband going off to work awakened her, and as soon as she realized that she was awake, God gave Stop Being a Christian Wimp! Don’t Let Worry, Doubt, and Fear Defeat You! to her in a stroke of divine inspiration. This book features day by day, step by step fighting tools to help Christians become the victorious children of God that they were meant to be. “It was like a nanosecond download of the entire book into my brain,” Sears recalls. “I immediately jumped up and began to write down what I’d been given. So from 6:00 that morning until about 10:00 that night I wrote the entire book—with a few additions later.”

After tweaking and editing the final manuscript, it was time for publication. The Jamaican-born author diligently researched self-publishing companies to find the right fit for her book. She had all but lost hope of finding a reputable Christian company to deal with when she crossed paths with Xulon: “Some [companies] wanted just about all of the profits, some had limited services, some couldn’t guarantee very much, and on and on,” she says. “Xulon Press kept coming back to my mind after each let down of talking with some other self-publisher. I just didn’t know who to trust. And then someone from my church told me that he went to college with the person who started Xulon Press and I was comforted by that.”

Within months, her book was available for purchase in bookstores all over the world. But even before being published, Sears was telling everyone she knew that she had written the book—so they should be prepared for it. Her first step in getting the word out about her new release was speaking with media contacts she had known over the years and asking them to review her book. She even set up a website and Facebook page, asked her local Christian bookstore to host a book signing event for her, and encouraged others to review her book on Amazon.com and similar sites. Then, she says, things kicked into high gear.

In a candid article by M. K. Luther of nvdaily.com, the author and her book are featured to great effect. Luther describes—at length—her upbringing in the Bronx borough of New York and how the idea for the book came to her. The article has garnered her exposure from a variety of media outlets. In addition to the article, she has been busy promoting her book in a variety of other ways as well.

“So far I’ve had a book signing, I just completed a retreat on the book, a few churches have bought my book for Bible study, and I hope to do many more speaking engagements because I want people to know just how much Dad loves them,” she says. “That knowledge had eluded me for too many years.”

When it comes to advice for other aspiring authors, she has invaluable words of wisdom: “Tell everyone you know that you have a book and ask them to buy it—don’t be a shrinking violet. What’s the worst they could say but no? Call your local paper and see if they might want to do a story and also ask your local booksellers to carry your book. See some of the other things that I did that you might do.”

To read the nvdaily.com article, please click the following link: http://www.nvdaily.com/lifestyle/2010/05/author-teaches-readers-to-live-like-christians.php

For more information, please visit the author’s website: www.WinsomeSears.com

Xulon Prepares for 2010 Christian Choice Book Awards

In August of 2008, Xulon Press launched the first-ever Christian Choice Book Awards to honor exceptional books written by Christian authors like you who are published independently by non-traditional publishers. This summer, we continue that tradition. Xulon Press is on the lookout for the next generation of talent—self-published authors looking for a chance to impress—and will award prizes to several lucky winners. Starting June 4, 2010, we will be accepting submissions from self-published authors.

So what are you waiting for? Awards sell books! If your book is selected as a winner of the 2010 Christian Choice Book Awards, we’ll announce it to the media, to bookstores, and on our website. A press release will be issued with your name. Plus, you can win prize money or an Apple iPad.

Winners are chosen by a committee of professional Christian writers and editors. 1st, 2nd, and 3rd place winners will be announced in each category. A grand prize winner and two runners-up will also be announced.

In addition to the prestige gained from winning such a contest, the grand prize winner and two runners-up will receive prizes; certificates of achievement; a professionally-crafted press release to announce their win to the media, to bookstores, and on Xulon Press’ website; and a special post on the xulonpress.com blog.

So what are you waiting for? The submission deadline is June 30, 2010. Enter today and win!

Please click here for more information: http://www.xulonpress.com/contest/Contest/index.php

Jackson Sun Features Veteran Xulon Author’s Book in Two-Page Article

As a Bible teacher for more than 50 years, Xulon Press author Larry D. Edwards, M.D., fielded questions from various Bible study groups about the origin of the Christmas and Easter holidays. In teaching these subjects, he found that most Christians’ understanding of the holy days was based on movies, pageants, and the reports of skeptics—not on the biblical account or with any medical and historical accuracy.

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“In recent years, there has been a public demeaning of the Christian holy days,” the author explains. “When people wish me happy holidays during the Christmas and Easter seasons, I often respond with ‘Happy holy days to you. Which holy days are you celebrating?’ I usually get a surprised look, but it gives me an opportunity to explain that the original meaning of ‘hol-i-days’ is ‘holy days.’”

It is these thoughts, he says, that prompted his new book, The Christian Holy Days: The Biblical Account of Christmas, Passion Week, Easter, Ascension, and Pentecost. This book—which took approximately one year for the author to complete—is a biblical, cultural, and historical analysis of the Christian holy days that contains information all professing Christians should know, understand, and apply to their lives. After completing the writing of it, Edwards turned to Xulon Press—who had previously published his other two titles, The Twelve Generations of the Creation and The Mystery Revealed—to publish it.

After he had his published book in hand, Edwards went about promoting it by donating copies of his book to each Bible school and seminary in the United States, several local church and Christian school libraries, and to the religion writer of the local newspaper, the Jackson Sun. The writer, Tracie Simer, called him two or three weeks later, asking for a personal interview. It wasn’t long before the two-page article, titled “Keeping the Holidays Holy: In book, physician outlines importance of Christian holy days,” hit newsstands, garnering Edwards even more publicity.

In the meantime, he has kept busy promoting his book in a variety of other ways; he speaks and teaches in churches and mentions his book every so often during his weekly hour of Bible teaching on the American Family Radio affiliate for West Tennessee. He has also donated copies of it to family, friends, associates, and students.

“I donated books to Bible schools and seminaries to try to influence the students of the same to understand that the Bible was meant for lay people primarily,” he explains. “I am a layman with no official biblical training, although I have taught myself enough Hebrew and Greek in order to understand and work in these languages. Even though that was my primary motive in donating the books, I believe this may have a long-term, positive marketing effect in the future.”

When it comes to advice to other aspiring authors, Edwards has plenty of it: “I think every author should consider donating books to the people and organizations that are likely to respond positively to the book,” he says. “Even if the book does not sell well, I am blessed by the notes and letters I receive from those who received the book.”

Xulon Book Dubbed an “Engaging” Read by Prominent MBR Reviewer

Recently, reviewer Richard R. Blake of the Midwest Book Review—who is also the co-founder of Christian Education Resources—took to his column, Richard’s Bookshelf, to sing the praises of author Madeline A. Spencer’s A Shattered Life an Amazing God. The Xulon Press book tells the story of a troubled young man named Cody whose destructive tendencies, despair, and fear was slowly penetrated by God’s love, allowing both his heart and soul to be redeemed.

“Spencer writes in an engaging style, drawing the reader into her compassion and identifying with Cody’s inconsistencies,” Blake says. “True to her convictions, Spencer relies on the Bible as the basis for her life principles and core values. She acknowledges the power of God in every positive forward step in Cody’s life.”

The Midwest Book Review, which gives priority consideration to small publishers, self-published authors, academic presses, and specialty publishers, enlists the aid of its expert review team to promote monthly reads for recommendation to the general reading public—via its “Reviewer’s Bookwatch” column.

All reviews will be archived on the Midwest Book Review website for the next five years at http://www.midwestbookreview.com

ABC 33/40 Features Xulon Press Author’s Book About a Well-Loved Doll

Within the pages of Sheror C. Moore’s Treasures in an Alabama Attic: The Adventures of a Doll from the Past is a heartwarming story of a well-loved doll who brought much joy to two young girls. Told from the doll’s point of view, the book details a great many years filled with happy memories. But what readers may find most interesting is that the story is fact, not fiction: after moving into their historic Victorian home in Montevallo, Alabama, the author uncovered a priceless treasure in her attic, a doll. As she joyfully watched her granddaughters, Mari and Tori, play with the doll day after day, she was inspired to write a story about it.

“The poem-stories were written over a period of several years, but I always knew it would be a paper doll book one day,” she says. “I knew, too, the minute that I met [illustrator] Martha Fulghum and saw her beautiful artwork that she was the one to illustrate the book. Then we had to put our project on the back burner because my husband was stricken with cancer and I needed to take care of him.”

For the next nine years, Moore says she cared for her beloved husband of 46 years as he battled cancer—until his passing in 2006. Though his death left a gaping hole in her life, she and Martha still had their dream in their hearts as the years passed—a dream to one day publish their book. It wasn’t until recently that God made provisions for them to do so. “One and a half years ago, we were finally able to get back to our dream of the paper doll.”

Once they had finished the book—which is part poetry, coloring, and paper doll book all rolled into one—it was time to find a publisher. Moore was no stranger to this process, having published a book with Xulon Press titled Only the Ice Cream Shows just a year prior, so she was eager to repeat the “very pleasant experience,” she says. Months later, Treasures in an Alabama Attic made its debut in bookstores courtesy of Xulon Press.

Before the book had even been published, Moore utilized word of mouth marketing to generate buzz about it. “I had friends who waited a long time for this book, and the excitement grew and grew,” the author recounts. “Even the local TV newscaster was calling to see if it was done because she had heard about it from a mutual friend and wanted to interview us.”

Thus far, the response to the author’s book has been overwhelmingly positive—due in no small part to the author’s proactive approach to marketing. “Everyone who sees it loves it,” she says. “We have gotten a great deal of interest since we were on local ABC 33/40’s Matters of Faith, which aired Sunday, May 2,” she explains. “I read for a Christian School this morning and will be reading at a public school career day Friday. God is opening doors in interesting places. We have also already had three book signings. We are taking the book to arts and craft shows where I read to children every hour on the hour. The response has been wonderful from grandparents, parents, and children.”

If there is one thing the experience of writing and publishing this book has taught her, it’s that God is determined to see His message reach people worldwide—no matter what. “I have learned in the period of my lifetime to trust in the Lord and lean not to my own understanding,” she says. “Writing is a gift He gave and He will see that it gets in the hands of the ones it is for.”